Growth Strategies Course (Full Syllabus)
Academy for Entrepreneurs
Service Description
This 12-week course is designed to help entrepreneurs grow their existing business at an accelerated rate. At the conclusion of this course, you will have developed an actionable business plan and growth roadmap for the future of your business. Full Syllabus: 1 Introduction Overview of What We Will Attempt to Accomplish This Semester Developing a Growth Perspective Creating an Analytics Approach to the Course – Skills to Apply Each Week 2 Finding the Opportunity (I) Market Analysis Competition Strategy 3 Finding the Opportunity (II) Customer Insights 4 Analyzing Your Capabilities Company Limitations Competitive Advantage Defining Your Exit Strategy 5 Pulling it All Together Sketching a Strategy – STP Metric Design and Strategy Preparing for Adjustments in Future Weeks 6 Marketing Strategy Identifying Key Areas of Focus Aligning Operations with STP 7 Operations Strategy Identifying Key Areas of Focus Aligning Operations with STP 8 Finance Strategy Identifying Key Areas of Focus Aligning Operations with STP 9 Creating Pro Forma Pro Forma P&L Financial Plan Pro Forma Cash Flow and Cash Requirements Adjusting Key Levers in Pro Forma Making Strategic Adjustments to Business Plan 10 Creating The Plan Identifying Key Tasks and Milestones Define Chronology of Executables Measuring Success and Contingency Plans Repeating this Process in the Future – Creating a Cycle 11 Reserve Week Buffer for Flow of Coursework Sessions for Consulting and Answering Questions Submit Plan to Me at the end of this Week 12 Plan Review & Class Review and Feedback of Key Components of Plan Elevator Pitches Implementing the Plan and Taking The Course With You Continuous Improvement and Staying Involved
Contact Details
14450 John F Kennedy Blvd, Houston, TX 77032, USA