Apply Now For Our Spring 2023:
Growth Strategies Course

Syllabus:

This 12-week course is designed to help entrepreneurs grow their existing business at an accelerated rate. 

1 
Introduction 
                -Overview of  Goals for This Semester
                -Developing a Growth Perspective 
               -Creating an Analytics Approach to the Course

2
Finding the Opportunity (I)
                 -Market Analysis    
                 -Competition Strategy

3
Finding the  Opportunity (II)
              -Customer Insights 

4 
Analyzing Your Capabilities
                -Company    
                -Limitations
                -Competitive Advantage
                -Defining Your Exit Strategy

5 
Pulling it All Together 
                -Sketching a Strategy – STP
                -Metric Design and Strategy
                -Preparing for Adjustments in Future Weeks

6 
Marketing Strategy
                -Identifying Key Areas of Focus
                -Aligning Operations with STP

7 
Operations Strategy
                 -Identifying Key Areas of Focus
                 -Aligning Operations with STP

8
Finance Strategy    
                 -Identifying Key Areas of Focus
                 -Aligning Operations with STP

9 
Creating Pro Forma 
                 -Pro Forma P&L
                 -Financial Plan    
                -Pro Forma Cash Flow and Cash Requirements
                -Adjusting Key Levers in Pro Forma 
                 -Strategically Adjusting Business Plan

10 
Creating The Plan 
                -Identifying Key Tasks and Milestones
                 -Define Chronology of Executables
                 -Measuring Success and Contingency Plans 
                 -Repeating this Process in the Future

11 
Reserve Week 
                -Buffer for Flow of Coursework
                -Sessions for Consulting & Answering Questions
                -Submit Plan to Me at the end of this Week

12 
Plan Review  & Class Review and Feedback of Key Components of Plan
               -Elevator Pitches    
               -Implementing the Plan & Living The Course
             -Continuous Improvement and Staying Involved

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